Singapore Pools is a state-owned gambling organisation that provides sports, lottery and horse racing betting. The operator reportedly chalked up about $5.1 billion in revenues for the twelve months ending March this year, with 80% of its turnover coming from sports wagering.
Founded in 1968, Singapore Pools was established to provide safe and trusted betting to counter illegal gambling. It is a not-for-profit organisation that channels all of its surplus to Tote Board, which in turn funds a variety of social causes including sports, the arts, education and health.
In addition to its core lottery games, the operator offers a wide range of sports betting and sportsbooks. Its portfolio also includes live-betting and live-streaming, which allows bettors to place wagers on upcoming events before they even begin.
Its products include Toto, a 6-out-of-49 state lottery game first introduced in 1968; 4D, a four-digit draw lottery which was launched in May 1986; and Sweep, a seven-digit sweepstake game which has been around since 1969. In 1999, Singapore Pools added sports betting to its portfolio, covering football and motorsport.
One of the most popular and safest ways to play Singapore Pools is to make a bet online. It’s easy and secure, and offers a variety of payment methods to suit all needs.
When betting online, it’s best to register with a reputable company that is regulated by the Singapore government. This will help you avoid scams and protect your financial information.
Singapore Pools’ customer support is available via email and phone, as well as online chat and ticketing. They are available round the clock and can answer your questions.
The website is easy to navigate and enables users to bet on a variety of sporting events, including horse racing and football matches. Its user-friendly interface also allows bettors to view their account history and track their bets.
In addition, Singapore Pools’ customers can choose from a range of payment options, including credit cards, debit card, and bank transfers. They can also deposit and withdraw money via their mobile devices.
With a strong emphasis on digital transformation, Singapore Pools is a leader in the use of IT to improve its business operations. As such, the organisation has been undergoing significant change management and COVID-19 initiatives as part of its ongoing efforts to become more agile and digitally empowered.
This month, we sat down with Yeo Teck Guan, head of Singapore Pools’ IT team, to talk about the company’s ongoing digital transformation strategy. He explains how a shift to remote work elevated cyber security risks and how the company is now taking steps to protect its digital infrastructure as it continues to grow its business.
As part of its commitment to being a “Company for Good”, Singapore Pools has set up iShine Cloud, a charity that uses its IT infrastructure and expertise to benefit other charities. The iShine Cloud platform aims to improve the productivity, governance and efficiency of other organisations, allowing them to focus on serving their beneficiaries.